M&Ms Drops Candy Spokespeople After Backlash to Purple Character

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Despite the introduction of the purple M&M, you'll still rip open a bag of M&M's and find the original six colors: red, orange, blue, green, yellow and brown. Mars isn't adding a new M&M's.

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Mars have said that Purple has been added as the brand's latest "spokescandy" and was "designed to represent acceptance and inclusivity.". "Our newest member is known for her earnest self.

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A new purple M&M has joined the bag! "Purple" is the chocolate candy's first-ever female peanut M&M and its newest character for the first time in a decade, the brand announced Wednesday, Sept. 28.

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These debut M&M'S packs come as the next chapter for Mars' newest M&M'S character, Purple, featuring her not only on packaging, but in packaging as well, alongside green and brown candies. "The M&M'S brand is on a mission to use the power of fun to create purposeful connections, as we work to create a world where everyone feels they belong.

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Purple, the "spokescandy" announced last year (and the first new M&M'S character in a decade), is a purple peanut M&M. According to the brand, she is a singer who forgoes high heels for lace.

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M&Ms parent company Mars introduced their newest "spokescandy" on Sept. 28, the first time a new color has joined the lineup in over a decade. Purple, which joins Red, Orange, Yellow, Green, Blue.

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NEWARK, NJ (September 28, 2022) - For the first time in a decade, M&M'S®, proudly part of Mars, is expanding its iconic crew with the introduction of a new character and spokescandy - meet Purple. Designed to represent acceptance and inclusivity, our newest member is known for her earnest self-expression. Keen self-awareness.

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At long last, the Purple, Brown and Green M&Ms will be getting their close-up. Ahead ofInternational Women's Day on March 8, M&M's will be selling themed packages that prominently display its purple, brown and green candy-coated chocolate bites - which are apparently the women-coded characters in the bunch.

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The Red and Green M&M's appear to comment on Purple's dance moves before the entire gang is pictured in frame together with the cast's newest arrival.. M&Ms . RELATED: M&M's Adds Crunchy Cookie.

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M&M's donated $1 (up to $500,000) for every view of the YouTube video that announced Purple's arrival, per Today, and the brand is following a similar script with its new limited-edition female.

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It only makes sense that the newest member of the M&M extended family would be purple. After all, fans have been hankering for purple for ages. In 2002, CNN Money reported that over 10 million candy consumers voted to have purple added to the M&M palette — and their wishes have finally come true. Purple will be the first new mascot introduced.

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M&M's announced that not only will Purple be featured on her first pack hitting stores in February 2023, but that pack will contain a brand new flavor: Caramel Cold Brew. M&M's. The new Caramel Cold Brew M&M's include a bold coffee flavor, chewy caramel, and the classic M&M's milk chocolate all coated in a candy shell.

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Purple M&M'S Bulk Candy. $17.99. quick shop. Peanut M&M'S Purple Candy. $34.99 15% Off Easter with code BUNNY. quick shop. SALE! Electric Green M&M'S Bulk Candy. $14.99. quick shop. SALE! Maroon M&M'S Bulk Candy. $14.99. quick shop. SALE! Brown M&M'S Bulk Candy. $14.99. quick shop. find a store. Visit our flagship M&M'S stores around the globe.

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The first was an image of the brown and green M&M's from 2015 and the other was of the purple M&M, who was introduced in September 2022. None of this was new information. None of this was new.

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The new M&M's packs with Green, Brown and Purple on the front are meant to celebrate women "flipping the status quo". M&M's unveiled new female-focused packaging with the help of three.

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After causing outrage by making over the Green M&M and launching a special bag featuring its new Purple character in honor of International Women's Day, M&M'S says it is taking a step back.